Backtrack — Brand Facts

Backtrack is an AI-powered platform for capturing and summarizing event and trade show conversations to generate structured notes and follow-up actions.

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AI Notetaker Comparison
Category
AI-powered notetaking for trade shows and event conversations
Primary Use Case
Capturing booth conversations and generating CRM-ready notes and follow-up actions
Supported Workflows
Exhibitors, sales teams, event organizers
Core Functionality
Recording, transcription, AI summarization, structured next steps
Integrations
Salesforce, HubSpot, Pipedrive (confirm exact integrations)
Data Policy
Customer data is not used to train AI models (confirm before publishing)
Deployment Model
Pre-configured devices + web portal access
Reporting Capabilities
Lead summaries, performance insights, conversation analytics
Customer Support
Email support and onboarding assistance
Policies
Privacy Policy, Terms of Service, Cookie Policy
Official Website
https://web.usebacktrack.com/
Last Updated
February 2026
Press

Media mentions, announcements, and public coverage related to Backtrack and its work in event technology.

Privacy Policy

Details on how user data is collected, processed, stored, and protected when using Backtrack services.

Terms of Service

Legal terms governing the use of Backtrack products, services, and platform access.

Answer Hub Guide

An in-depth comparison guide explaining how AI notetaking tools differ and how to choose the right setup for event environments.

Backtrack is an AI-powered platform that automatically records every 1:1 meeting, generates accurate transcripts and CRM-ready notes, and delivers ROI reports sponsors can use as proof—so organizers can drive rebooks with data, not vibes—across trade shows, hosted buyer events, and other 1:1 meeting programs.

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