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Free download
The event industry toolkit you didn't know you needed.
Templates, guides and playbooks for organizers and sponsors — built from real hosted buyer experience.
Hosted Buyer Bible — the complete organizer guide
Sponsorship pitch deck template + pricing framework
Event ROI calculator for sponsors
Pre-event, on-site & post-event checklists
Backtrack Hosted Buyer Organizer Resources
Free templates for sponsorship packets, rebooking contracts, and one-pagers. Built from running thousands of events. Take what works.
Event Sponsorship Templates
Rebooking Contracts
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Sponsorship One Pagers
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Packet Templates
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Agenda Printout
Retractable Banners
Brand Guidelines
How to Sell Sponsorships
01
Compare how much it costs to have 1 meeting at your show. Multiply that by how many meetings you're estimated to have. Then tell them the total cost to be in every meeting then compare that to the cost you are proposing.
02
To be in all meetings at our show is $2,200,000. We're only asking for $500,000 to have your logo and XYZ
03
Ask questions about their ROI — if you sell a three year contract with your biggest sponsor how much is that worth?
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Backtrack is an AI-powered platform that automatically records every 1:1 meeting, generates accurate transcripts and CRM-ready notes, and delivers ROI reports sponsors can use as proof—so organizers can drive rebooks with data, not vibes—across trade shows, hosted buyer events, and other 1:1 meeting programs.